By Alison Jarris
In today’s data-driven business environment, there’s an app for nearly everything. From business analysts to data scientists to marketers, lines of business use technology to improve their lives. A CIO can gain insight into cross-departmental data across the enterprise and govern when and how it gets surfaced. A customer service representative can pull up a customer’s interactions with the company across any channel. A developer can see which APIs are already built in the ecosystem before diving into a new integration project.
By Mandy Febus
I’m an accidental admin. I didn’t set out to learn Salesforce — it just happened. I was first introduced to Salesforce 15 years ago at my first job out of college. The IT team there had installed it as a sort of set-it-and-forget-it tool. I realized it could organize a lot of our sales team’s processes, better organize databases, and streamline manual data entry. We started integrating Salesforce everywhere and rolled it out to our global sales team.
By Mike Micucci
As CEO of Commerce Cloud, I have had the chance to speak with many of you this week. And as expected, the conversation around commerce is changing. The main thing on your mind is the continuity of our service. You’re seeing traffic and transactions spike. Your order management systems are in constant flux. And you’re using your website to communicate with customers in almost real-time. You need flexibility and reliability. And we understand that.
By Polly Sumner
My job is to ensure every customer gets the most value out of Salesforce, but my passion is establishing and building trust. As the Chief Adoption Officer, I spend more than half my time meeting with customers all around the world. It’s that face-to-face interaction that helps me help them.
By Stephanie Buscemi
In this time of tremendous global challenge and continued business transformation, we’ve created Leading Through Change, a series for both senior executives, small business leaders, and those in between. Our goals are simple: